For Life Design Alumni Only

Your student knows who they are.
Now let's put it on the page.

While other seniors spend August staring at a blank page, Life Design graduates arrive with their story already told. This is 1:1 essay coaching built around the self-knowledge your student already has.

Download the program info sheet first

Your coach's record
UCLA Regent's Scholar -- all 9 UCs U. Penn -- Brown Harvard -- U. Chicago -- UC Berkeley (grad) Symantec Award for Innovation in Education

the underlying advantage

Most students arrive at the essay with nothing to say.

The Problem

They sit down in August and stare at a blank page.

They try to reverse-engineer who they are from a list of prompts. The result is generic -- or a resume dressed as self-reflection.

Standard essay coaching tries to patch this. But, it doesn't solve it.

The Insight

Your student already solved this problem.

In Designing High School, they did the self-knowledge work that most applicants never do. They don't have to use the essay to try to discover who they are -- that work is done.

The essay isn't the time for your student to discover who she is. That work is already done. The essay's job is to say it well.

This is not run-of-the-mill essay coaching. There are no cold prompts, no generic feedback, and no starting from zero. Every session builds on the self-knowledge your students developed in Designing High School.

WHAT THEY BUILT IN LIFE DESIGN -- AND WHAT IT MEANS FOR THE ESSAYS

ARTIFACT 01
Personal Crest
Core identity, values, and what they stand for -- already visualized and articulated.
Powers Type 3 essays
ARTIFACT 02
Worldview + Lifeview Reflections
Fundamental beliefs about the world and about life -- named and articulated in writing.
Powers Type 3 + personal statement
ARTIFACT 03
Ikigai Synthesis
What they love, what they're good at, what they want to build toward -- mapped.
Powers Type 2 essays
ARTIFACT 04
Flow 30 Master List
A documented inventory of what energizes them and why -- in their own words.
Powers personal statement
ARTIFACT 05
Post-HS Priorities Card
A first-person statement of what they are optimizing for. Ready to become an essay.
Powers Type 1 + 2 essays
ARTIFACT 06
Career + Major Research Briefs
Self-directed exploration of fields and paths -- documented with real research.
Powers Type 2 essays
ARTIFACT 07
Summer + Post-HS Prototypes
Evidence of agency and forward momentum -- real exploration, already documented.
Powers personal statement + Type 3

The essays that matter most

Three essay types. Eighty to ninety percent of any school's list.

Most college applications require variations of the same three supplemental types -- including every UC Personal Insight Question. Mastering these three unlocks the vast majority of what a typical 8-12 school list demands. Life Design alumni arrive with the raw material for all three already documented.

Type 1
"Why This College?"
The most common supplemental. Most students write flattery -- a list of programs that could apply to a dozen schools. Life Design alumni have documented exactly what they're looking for. Connecting it to a specific school is the coaching task.
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Post-HS Priorities Card Ikigai Synthesis
Type 2
"Why This Major?"
Requires intellectual self-knowledge -- why this subject, what drew you to it, where you see it going. Students with a completed Ikigai and Post-HS Priorities Card have a specific, motivated answer ready. The coaching work gets it on the page.
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Ikigai Synthesis Post-HS Priorities Card
Type 3 -- Highest Stakes
"What Will You Contribute?"
The essay most likely to trip up high-achieving students, who default to listing accomplishments. UC Personal Insight Questions and contribution prompts all fall here. Life Design alumni have an unfair advantage -- the Personal Crest and Values Map are essentially the research for this essay, already done.
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Personal Crest Values-to-Behaviors Map Personal Board of Directors
A Note on Authenticity
In 2026, admissions officers read thousands of essays that sound identical. Essays grounded in specific, documented self-knowledge -- a Flow 30 list, a Personal Crest, a values map -- sound like a person. Because they are.

the process

Designed around the real deadline calendar.

Both tiers are structured to finish well ahead of EA / ED deadlines -- with no scrambling and no August panic.

01
Late August 2026
Alumni Kickoff Call
Complimentary 30-min 1:1 with Neil. He reviews your student's full Life Design portfolio in advance, identifies the 2-3 strongest narrative threads, and assigns a focused Draft Zero prompt. School list and EA/ED targets confirmed before Session 1 begins.
Complimentary -- included in both tiers
02
September -- October 2026
Coaching sessions
Sessions begin the week of September 7-12 and run every 2-3 weeks, with async drafting work between each. Students arrive at every session with material ready -- not a blank page. Core runs 3 sessions through mid-October. Complete runs 4 sessions through early November.
03
October -- November 2026
Complete -- ahead of every deadline
Core finishes mid-October. Complete finishes early-to-mid November. EA/ED deadlines fall November 1-15. UC deadline is November 30. Both tiers clear with margin to spare -- no last-minute scrambles.
EA/ED safe for both tiers

Choose your program

Two tiers. One standard of coaching.

Both tiers cover the supplemental essay types that appear on 80-90% of school lists. Choose based on your school list size and EA / ED targets.

3 sessions + kickoff call
True North: Core
Personal statement + supplemental strategy
$1,800 list price
$1,300
with Life Design alumni enrollment bonus
One polished Common App personal statement (submission-ready)
Supplemental Strategy Doc -- approved angles + artifact connections for top 3 schools
Directional input on activities list + full application
Complimentary Alumni Kickoff Call (late August)
Best for: Focused school lists (6-8 schools) or primarily Regular Decision timelines
4 students per cycle
Enrollment opens each spring for current Life Design families with rising 12th graders.
Your Coach
Neil Dandavati
Founder, Master Plan Academy -- Life Design Coach
Neil Dandavati
  • His students have been admitted to schools including UC Berkeley, UCLA, and UC Davis.
  • As an applicant himself, Neil was admitted to all 9 UC campuses, including to UCLA as a Regent's Scholar, and to U. Penn, Brown, and Cornell as an undergraduate. For graduate school, he was admitted to Harvard Kennedy School, University of Chicago (full scholarship), and UC Berkeley (Dean's Scholar), and the RAND Institute's graduate school.
  • Former SFUSD teacher and Teach For America Corps Member -- built and taught the life design curriculum your student just completed.
  • Led Pearson Education curriculum adopted across 15 high schools reaching 2,000+ students annually -- awarded the Symantec Award for Innovation in Education.

As your student's Life Design coach, he already knows their story. The essay coaching picks up exactly where the program left off -- no intake forms, no starting from scratch.

Program Details

Want the full breakdown before your call?

Download the program info sheet -- session-by-session detail, the async work guide, and full pricing -- formatted to review on your own or share with your student.

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Free download
True North Essay Coaching -- Program Info Sheet
Includes full session breakdown, async work guide, supplemental essay type overview, and pricing for both tiers.
Fall 2026 Cohort
Ready to make the essay the easy part?
Current Life Design families save $500 with the alumni enrollment bonus. Spots go to enrolled families first -- capacity is 4 students per cycle.
4 students per cycle -- enrollment opens each spring
Available exclusively to Master Plan Academy Life Design graduates -- Rising 12th graders only